What we mean by coaching

With the term coaching we mean a particular theoretical and practical orientation that makes use of transversal or specific skills, in order to acquire adequate awareness of the situation and to be able to act to change it.

This definition makes no claim to be exhaustive and widely valid, but it does offer us the opportunity to pause and reflect on the following key elements:

– Special orientation, in that it has been designed so every strategy and tool is used always with a view to facilitating the achievement of maximum efficiency and effectiveness, with all the independence of individual learning processes.

– Theoretical and practical, referring to the importance of any high level training not being separated from the need to actually understand and expand the contents to be applied, and this is possible only through a course that combines practice and theoretical knowledge. In this regard, the empowerment model of reference that the Company Empowerment Time Ltd adopts has identified and developed further is the well known method of Action Research.

– Awareness refers specifically to true understanding of the theoretical and practical information gained in order to actually achieve the desired realistic goals, which must not only be identified, but also maintained and reinforced.

– Reality, understood as the beginning of an exploration and understanding of the different realities that we experience every day, in a close relationship with many individual ‘selves’. It necessitates an understanding of life that starts from a relatively simple “systemic model” and helps us to better extricate ourselves form the various living environments with the various needs relating to interpersonal relationships to be managed in anticipation of the desired change.

– Change is the key word for identifying and practically implementing personal potential to obtain the desired transformations to achieve goals, whether they are of an intimate nature, or concern management or sports, for example.

Who is the coaching aimed at?

The coach has developed from the figure found in the field of sports to become a support, if not in some cases a replacement, of the classic professional training figures, tutors and “consultants” in general. No longer limited to sports, coaches offer assistance with education and work (management in particular, but not exclusively) and even impart health and special skills in business and other exclusive areas.

How the coaching works

Using specific strategies and alternative models to the classical schemes, training coaching may produce interesting and pleasant surprises relatively quickly, both in terms of efficiency and effectiveness.

However, it is still based on achieving the desired objectives by exploring and identifying all the resources (including latent ones) necessary for this purpose, which is not always easy but today is facilitated by new technologies and the possibility to acquire multidisciplinary and intercultural practical skills.

Who can be a Coach?

In countries where there are no specific institutional regulations that legitimise this profession, or even regulate it, anyone can offer their skills to those who request them. Usually the coaching business indicates its specific orientation in its presentation, for example Team Coaching or Leadership Coaching, rather than Executive Coaching. In addition to identifying any relevant recipients, this makes it possible to determine the likely expertise of the professional. A case in point could be represented by: Coaching Psychology proposed by coaches that have no recognised competence in Psychological Sciences and Techniques.